Alm Photography

NYC, NY (PRWEB) February 08, 2012

B&H Photo is excited to share with photo enthusiasts the release of the latest exciting EF lens from Canonthe EF 24-70MM f/2.8L which features a host of updates and improvements

Canon launched the new and much-anticipated EF 24-70MM f/2.8L professional zoom lens.

Concurrently, B&H announced that it is accepting pre-orders for the hot new professional zoom lens from Canonthe EF 24-70MM f/2.8L.

With this new lens, Canon adds to its already-famous EF lens series, and furthers it reputation as a dominant force in the world of photography. The new Canon EF 24-70mm f/2.8L II USM professional zoom lens is an update to the popular EF 24-70mm f/2.8L USM, and provides the highest level of performance while combining premium image quality and user-friendly architecture.

The new EF 24-70mm f/2.8L II USM features overhauled optics which provide outstanding clarity, image quality and durability. Its compact design makes it ideal for transport, while a range of optical enhancements provide improved performancecapturing greater detail across the frame while reducing distortion throughout the entire zoom range.

The new optical system includes two Ultra-low Dispersion (UD) elements and one Super UD aspheric element, to minimize chromatic aberration and color blurring. The lens is sure to be a workhorse in delivering consistently sharp images. Of course, the lens also features Canons Super Spectra coating, which reduces glare and promotes a healthy color balance. Additionally, a fluorine coating effectively reduces traces of dust, dirt and fingerprints that stick to the front and back of the lens, helping to maintain optimal image quality.

The EF 24-70mm f/2.8L II USM will allow photographers to capture their subjects up close, with a minimum focusing distance of 0.38m at all focal lengths throughout the zoom range. An Ultrasonic Motor (USM) works in tandem with a high-performance CPU and advanced AF algorithms to guarantee accurate, silent and super-responsive autofocus. For the photographers who prefer full control of every shot, the built-in manual focusing allows the flexibility for tweaking and modifying the focus at any time.

Structurally, the EF 24-70mm f/2.8L II USM is the latest lens from the elite L-series to offer Canons high-grade and user-focused design enhancements. The lens has been updated to offer enhanced zoom durability and greater shake- and shock-resistance within the lens barrel.

The size of the lens has also been reduced by 10mm compared to the previous model, providing enhanced portability and mobility for everyday usage. A new Zoom Lock lever also allows photographers to lock the zoom position to prevent damage to the lens in transit. In addition, this lens is constructed to be waterproof and dustproof, which allows the user to shoot in harsh conditions.

Read more about the Canon new EF Lenses at BH InDepth

About B&H Photo Video

As the world’s largest source of photography, video and audio equipment, B&H Photo-Video is known worldwide for their attentive, knowledgeable sales force, and excellent customer service, including fast, reliable shipping. Visitors to the website can access a variety of enlightening articles and educational videos. B&H has been satisfying customers worldwide for over 35 years.

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Bartlett, Ill (PRWEB) January 26, 2012

Photogenic Professional Lighting, a leading manufacturer of photographic lighting equipment and accessories, announces the launch of the PL5R-FRES Fresnel Modifier, a 5-inch vented conical reflector with Fresnel Glass lens and two-panel barn doors.

The PL5R-FRES is designed for glamour and product photography and produces a crisp beam of light with defined soft shadow edges, creating smooth even-coverage. The removable Fresnel Glass is constructed as an optical spotlight with a well-designed circle border that fades outwards from the center, producing a flood-style beam. Additionally, the lens satin-anodized reflective surface allows the light transition to create beautiful skin tones, as well as sharp details.

Several glamour photographers who we work with, came to us and asked for a product that would allow them to expand their creativity and increase the efficiency of their shoots. We designed the PL5R-FRES Fresnel Modifier to work for the modern Hollywood-style photographer, allowing their concept to be created or enhanced on set, said Bob Higgins, Sales and Marketing Manager of PromarkBRANDS. The Fresnel Modifier is compatible with the Photogenic Quick Change and Norman Monolight systems, making these lights ideal for photographers who concentrate in glamour, portrait and product photography.

Versatility

The PL5R-FRES can be used with a variety of Photogenics lighting solutions, adding accents, highlights or drama, for increased versatility on the shoot. When the two-blade Barn Door mount is attached, the PL5R-FRES has increased light control to focus on a particular subject or block light from an area of the shoot, highlighting the subject as desired. The Fresnel Modifier can also be moved into the background of any photo shoot to add a dramatic feel to the set.

Features include:

Vented, Deep Conical Reflector

Satin-anodized Reflective Surface

20? Coverage (without the Fresnel Glass inserted)

2-blade Barn Door mounting attachment for increased light control.

Versatility! The Fresnel Glass is removable to increase your creativeness.

High Quality, Made in the USA

About Promark International, LLC

Promark engineers, designs, manufactures and sells a variety of photographic and video lighting products and light shaping accessories. Promark is located in a new 96,000-square-foot, state-of-the-art manufacturing facility in Bartlett, Ill. Brands in the Promark family include Photogenic Professional Lighting (http://www.Photogenic.com), Smith-Victor (http://www.SmithVictor.com), Norman (http://www.Normanlights.com), Cool-Lux (http://www.Cool-Lux.com), Speedotron (http://www.Speedotron.com) and Logan Electric (http://www.LoganElectric.com). For more information, visit http://www.promarkbrands.com.

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Related Photography Press Releases

(PRWEB) December 16, 2011

IOC ACTIVITIES

PRESIDENT

This week in Vidy, IOC President Jacques Rogge has met:

IOC member Ching-Kuo Wu;
G. Nicolas Hayek Jr, CEO of Swatch Group, accompanied by Swiss Timing CEO Eckhard Frank and Director General Christophe Berthaud;
World Squash Federation (WSF) President N. Ramachandran;
a delegation from the NOC of Ghana, led by its President, Francis Dodoo;
World Karate Federation (WKF) President Antonio Espinos; and
Deputy Mayor of Shanghai Zhao Wen.

Also this week he attended the traditional meeting with the City of Lausanne representatives and Lausannes sports leaders.

This weekend, the IOC President will be in Athens (Greece), where he will take part in the ceremony to light the flame of the Innsbruck Winter Youth Olympic Games.

Next week, President Rogge will be made an Officer of the Legion of Honour by the President of the French Republic, Nicolas Sarkozy, at a ceremony organised at the Elys?e Palace in Paris.

INTERNATIONAL SPORTS FEDERATIONS

SUMMER IFS

The International Association of Athletics Federations (IAAF) has announced the details of its plans to celebrate its centenary next year. Indeed, the IAAF, which was created in Stockholm (Sweden) two days after the Closing Ceremony of the 1912 Olympic Games, will be 100 years old on 17 July next year. A Centenary Working Group has been set up, headed by IAAF Council member Helmut Digel. The activities/events include publishing a book, running an exhibition, broadcasting a TV series, organising a World Congress on School and Youth Athletics and establishing an IAAF Hall of Fame.

Venezuela and Turkey will host the World Olympic Qualifying Tournaments for the London 2012 basketball competitions. The decision was taken by the Central Board of the International Basketball Federation (FIBA) at its recent meeting in Madrid (Spain). From 2 to 8 July 2012, Caracas, Venezuela, will host the 12 mens teams vying for the last three Olympic places. The previous week, from 25 June to 1 July, in the Turkish capital of Ankara, 12 womens teams will battle for the five remaining places for London.

Australias Jamie Dwyer has been honoured by his fellow hockey players who named him Player of the Year 2011 of the International Hockey Federation (FIH). His compatriot Matthew Swann won the Young Player award. They received their prizes at the Owen G. Glenn FIH Champions Trophy in Auckland (New Zealand) from FIH President Leandro Negre. The winners of the womens Player of the Year awards will be announced at the Argentine Champions Trophy, which will be held in Rosario between 28 January and 5 February 2012. The 2011 FIH All-Star teams will be decided by public vote on the FIH web site between 12 and 21 December.

At the Judo Grand Slam organised recently in Tokyo (Japan), the President of the International Judo Federation (IJF), Marius L. Vizer, and the President of the French Judo Federation, Jean-Luc Rouge, presented donation cheques offered by their Federations to the three Japanese provinces most affected by last Marchs earthquake: Fukushima, Iwate and Miyagi. The donations will be used to support the re-development of judo in the affected areas.

The best nine Athletes of the Year 2011 have been selected by the International Swimming Federation (FINA) in its five aquatic disciplines. After collecting votes from the FINAs 202 national member federations, media and aquatic experts, the list of the best athletes has been published. They are: for swimming, Ryan Lochte (USA) and Melissa Franklin (USA); for diving, Qiu Bo (China) and Wu Minxia (China); for water polo, Filip Filipovic (Serbia) and Alexandra Asimaki (Greece); for synchronised swimming, Natalia Ishchenko and Svetlana Romashina (Russia); and for open water swimming, Thomas Lurz (Germany) and Keri-Anne Payne (Great Britain).

The International Modern Pentathlon Union (UIPM) Executive Board has awarded the 2016 Senior World Championships to Moscow (Russian Federation), which successfully organised the 2011 edition. The Argentine city of Buenos Aires will host the Centenary (64th) UIPM Congress from 18 to 21 October 2012. In addition, at its 63rd Congress, the UIPM approved the proposed No Needle Policy, which comes into force immediately. The UIPM thus joins other IFs and the IOC in enforcing this policy for the London 2012 Games, aiming to limit athletes use of syringes or any other medical equipment that could potentially be used for doping purposes.

Bernard Lapasset has been re-elected as Chairman of the International Rugby Board (IRB) for a second consecutive term until 2016. The IRB Council, which recently met in Los Angeles (USA), also elected South African Rugby Union President Oregan Hoskins as Vice-Chairman. Lapasset and Hoskins will begin their tenures on 1 January 2012.

The International Tennis Federation (ITF) has announced that Serbian Novak Djokovic and Czech Petra Kvitova have been named 2011 ITF World Champions. Bob and Mike Bryan (USA) have been named Mens Doubles World Champions for the eighth time, while Kveta Peschke (Czech Republic) and Katarina Srebotnik (Slovenia) have become Womens Doubles World Champions for the first time. The Czech Republics Jiri Vesely and Russias Irina Khromacheva won the Junior titles; and Dutch duo Esther Vergeer and Maikel Scheffers won in the wheelchair category. The trophies will be presented at the World Champions Dinner on 5 June 2012, during the French Open in Paris.

The World Archery Federation (FITA) has announced the re-launch of its online shop. New products, a new design with simplified processes and a new customer service are among the improvements made at the website.

The International Triathlon Union (ITU) has become a member of the International Paralympic Committee (IPC). The IFs affiliation was ratified at the 15th IPC General Assembly in Beijing (Peoples Republic of China) (see also Recognised Organisations) last weekend. Paratriathlon has been included in the programme of the 2016 Paralympic Games in Rio.

NATIONAL OLYMPIC COMMITTEES

Some 35 sports leaders from the Dominican provinces of San Juan de la Maguana, El?as Pi?a and Las Matas de Farf?n took part in a sports administration course organised recently by the Dominican NOCs sports academy in the framework of Olympic Solidarity. During the four days of the course, 26 themes were addressed, such as the bases of the Olympic Movement, time management, using prohibited substances in sport, team selection, and organising an Olympic mission.

The Lithuanian NOC has informed us that a silver coin worth 50 litas has recently been struck for the London 2012 Games. This is the fifth in a series of commemorative coins. The obverse of the coin features a representation of yachting and sails. Lithuanias Gintare Volungeviciute won the silver medal in the laser radial class at the Beijing 2008 Games. The coin was presented in the presence of NOC President Arturas Poviliunas and Secretary General Vytautas Zubernis.

A few weeks ago in Lima, the Peruvian NOC organised the Latin-American Peace and Sport Forum, under the auspices of the IOC, and with the support of the municipality of Miraflores. The Forum was opened by the Minister for Education, Patricia Salas. A message from President Rogge was read by IOC member Iv?n Dibos. Representatives of 12 countries in the region drafted a declaration that underlined the most important points resulting from the three-day meeting. These included the right to sport for all, integration through sport, strengthening womens participation in the Olympic sphere, and establishing physical education in schools and universities.

RECOGNISED ORGANISATIONS

At its 15th General Assembly, held last week in Beijing, the IPC awarded the 2013 IPC Athletics World Championships to the French city of Lyon.